Assess how geographic information system (GIS) analysis could be used to increase the number of customers that shop at a store. (1 point) Responses track an individual customer’s route to and from the store to determine traffic flow problems track an individual customer’s route to and from the store to determine traffic flow problems identify the addresses of all the residences within five miles of the store so coupons can be sent to them identify the addresses of all the residences within five miles of the store so coupons can be sent to them Geographic information system (GIS) cannot be used for this type of analysis. Geographic information system (GIS) cannot be used for this type of analysis. capture images of the terrain around the store to identify physical barriers to access

Question

Assess how geographic information system (GIS) analysis could be used to increase the number of customers that shop at a store. (1 point) Responses track an individual customer’s route to and from the store to determine traffic flow problems track an individual customer’s route to and from the store to determine traffic flow problems identify the addresses of all the residences within five miles of the store so coupons can be sent to them identify the addresses of all the residences within five miles of the store so coupons can be sent to them Geographic information system (GIS) cannot be used for this type of analysis. Geographic information system (GIS) cannot be used for this type of analysis. capture images of the terrain around the store to identify physical barriers to access

Answer 1

Assessing how GIS analysis could be used to increase the number of customers that shop at a store:

- Identify traffic flow problems: By tracking an individual customer's route to and from the store, GIS analysis can determine traffic flow problems such as congestion or bottlenecks. This information can be used to optimize routes and suggest alternative ways to access the store, improving the overall shopping experience for customers.

- Targeted marketing: GIS analysis can identify the addresses of all the residences within a certain radius of the store. This allows for targeted marketing strategies, such as sending coupons or promotional offers directly to these households. By tailoring marketing efforts based on the proximity of potential customers, the store can increase awareness and encourage more people to shop there.

- Accessibility assessment: GIS can capture images of the terrain around the store and identify physical barriers that may hinder access. For example, it can detect if there are any steep slopes, stairs, or other obstacles that may discourage customers from visiting. By identifying and addressing these barriers, the store can improve accessibility, making it easier for customers to reach the location.

Overall, GIS analysis can provide valuable insights and actionable information to increase customer traffic to a store. This includes optimizing routes, targeting marketing efforts, and assessing accessibility to improve the overall shopping experience.