When an advertiser hires a celebrity to help sell a product by endorsing it, which propaganda technique is being used?(1 point)
Responses
strawman
strawman
testimonial
testimonial
bandwagon
bandwagon
stereotyping
testimonial
The propaganda technique being used when an advertiser hires a celebrity to help sell a product through endorsement is called "testimonial." The celebrity's endorsement is meant to persuade consumers that the product is worth buying because someone famous and credible is recommending it.
To find the answer to this question, you would need to understand the different propaganda techniques commonly employed in advertising. There are several ways to approach finding the answer:
1. Prior knowledge: If you are already familiar with the various types of propaganda techniques, you might recognize that hiring a celebrity for endorsement falls under the category of "testimonial." This approach would not require any additional research.
2. Online search: If you are unsure about the correct answer or want to deepen your understanding, you can search for information about different propaganda techniques. Type in "propaganda techniques" or "types of propaganda" into a search engine, and you will find numerous reliable sources explaining the different techniques used in advertising.
3. Reference materials: Consult reference books or textbooks on advertising, marketing, or media studies. These resources often include sections or chapters that discuss propaganda techniques and their applications in advertising.
Remember, acquiring knowledge about different techniques used in advertising will not only help you answer specific questions but also sharpen your critical thinking skills when assessing advertisements and understanding persuasive tactics.