UNIT 4
Marketing the Business
LESSON 10
Flashcards
Front of flashcard: What is marketing?
Back of flashcard: Marketing is the process of promoting and selling products or services to attract customers and drive sales.
Front of flashcard: What are the four P's of marketing?
Back of flashcard: Product, Price, Place, and Promotion.
Front of flashcard: What is the purpose of market research?
Back of flashcard: Market research helps businesses understand their target customers, competitors, and market trends to make informed marketing decisions.
Front of flashcard: What is a target market?
Back of flashcard: A target market is a specific group of customers that a business aims to reach with its products or services.
Front of flashcard: What is a marketing strategy?
Back of flashcard: A marketing strategy is a plan that outlines how a business will promote its products or services to achieve its marketing goals.