What is a likely challenge in executing a multi-platform digital campaign?


Deciding on the campaign narrative to appeal to the wider audience.


To identify the kinds of images and graphics to avoid using.


Maintaining content consistency across platforms.


Successfully identifying the platforms to engage your audience on.

Maintaining content consistency across platforms is a likely challenge in executing a multi-platform digital campaign. It can be difficult to ensure that the messaging, branding, and overall tone of the campaign remains cohesive and aligned across various channels such as social media, websites, email marketing, and more. Inconsistencies in content can confuse or alienate the audience, leading to a less effective campaign overall.