An example of SWOT analysis
Strengths:
- Strong brand recognition and loyalty
- Wide product range
- Effective distribution network
- Strong financial position
- Skilled and experienced workforce
Weaknesses:
- High production costs
- Limited online presence
- Lack of innovation in product development
- Dependence on a single supplier
Opportunities:
- Growing market demand for eco-friendly products
- Expansion into new international markets
- Adoption of new technologies to improve efficiency
- Collaboration with other industry leaders to develop new products
Threats:
- Intense competition from established competitors
- Economic downturn affecting consumer spending
- Changing consumer preferences towards low-cost alternatives
- Potential legal and regulatory changes impacting the industry.