What must be created between the product or service and the customer in the second step of any effective sales presentation?%0D%0A%0D%0A(1 point)%0D%0AResponses%0D%0A%0D%0Aa financial incentive%0D%0A%0D%0Aa financial incentive%0D%0A%0D%0Aa connection%0D%0A%0D%0Aa connection%0D%0A%0D%0Aan intimate relationship%0D%0A%0D%0Aan intimate relationship%0D%0A%0D%0Aa dissonance%0D%0A%0D%0Aa dissonance

a connection