Even though teens watch a lot of television and listen to a lot of music, why is media less

effective than peers in encouraging teens to use tobacco?
(1 point)
Advertising on radio and television has been banned for 30 years, which limits their
exposure to teens.
○ Media does not have enough money to put together catchy advertisements to entice teens.
Peers do not have as much influence on their friends as media does.
○ Teens do not pay attention to the things they see on television or hear on the radio.

Advertising on radio and television has been banned for 30 years, which limits their exposure to teens. Additionally, peers have a stronger influence on teens' behavior than media does. Teens are more likely to be influenced by their friends' actions and opinions than by advertisements they see or hear on television or radio. Teens also tend to pay more attention to the immediate social environment they are in, rather than media messages.