Why is global marketing particularly challenging? (1 point) Responses Marketing in other nations generally is much more expensive. Marketing in other nations generally is much more expensive. Brands must maintain a consistent message that applies across cultures. Brands must maintain a consistent message that applies across cultures. Very few products are sold internationally, so there are few models for marketers. Very few products are sold internationally, so there are few models for marketers. Increasing international trade means that fewer global marketing campaigns are needed.
