What kind of selling tactic are companies that sell complex products more likely to use since customers may not know how their products or services work?

Question

What kind of selling tactic are companies that sell complex products more likely to use since customers may not know how their products or services work?

A. endcaps
B. non personal selling
C. personal selling
D. kiosks

Answer 1

C. personal selling

Companies selling complex products are more likely to use personal selling tactics because they may need to educate customers on how their products or services work and address any questions or concerns. Personal selling allows for a more customized and interactive approach to sales, which can be particularly beneficial for complex products.

Answer 2

is this right

Answer 3

Yes, personal selling is the most effective tactic for companies selling complex products as it allows for direct interaction with customers to explain the features and benefits of the product. This can help build trust and address any concerns the customers may have.