In April 2018, Ford Motor Company made a decision about their opportunity costs moving forward and announced they will focus future production on SUVs, pickup trucks, and commercial vehicles rather than passenger cars. This decision was driven by a desire to make the company more profitable in light of:
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Responses
falling sales revenue in their automobile line.
falling sales revenue in their automobile line.
growing sales revenue in their automobile line.
growing sales revenue in their automobile line.
the environmental benefit of SUVs.
the environmental benefit of SUVs.
the profitability of selling more pickup trucks.
the profitability of selling more pickup trucks.