Scooter owns a company that sells manufactured goods in large quantities. What role does Scooter’s company have in the value chain? (1 point) Responses Wholesaler Wholesaler Manufacturer Manufacturer Retailer Retailer Marketer
Manufacturer
Based on the information provided, Scooter's company plays the role of a manufacturer in the value chain.
To determine Scooter's company's role in the value chain, we need to understand the different stages of the chain and the functions performed at each stage.
The value chain refers to a series of activities that businesses go through to create and deliver a product or service to customers. It includes various stages, starting from the procurement of raw materials to the final delivery of the product to the end customer. Each stage adds value to the product or service.
1. Wholesaler: A wholesaler is a middleman who buys products in bulk from manufacturers and sells them to retailers or other wholesalers. They typically do not modify or package the products but focus on distributing them in large quantities.
2. Manufacturer: A manufacturer is responsible for producing goods or products from raw materials or components. They convert raw materials into finished products through various manufacturing processes.
3. Retailer: A retailer is the last stage before the product reaches the end customer. They purchase goods from wholesalers or directly from manufacturers and sell them to individual customers. Retailers typically operate in physical stores or online platforms and offer products in smaller quantities.
4. Marketer: A marketer can be involved at any stage of the value chain. Their role is to promote and market products or services to attract customers and create demand. They use various marketing strategies and tactics to reach potential buyers and influence their purchasing decisions.
Based on the information provided, Scooter's company sells manufactured goods in large quantities. This suggests that Scooter's company is likely a manufacturer. They produce goods from raw materials or components and sell them in bulk to wholesalers, retailers, or other customers.
Therefore, the role of Scooter's company in the value chain would be a manufacturer.