Question

What term BEST describes the decision by companies to continue selling their own products themselves while using intermediaries to sell some of their inventory?

A.
inventory control

B.
dual distribution

C.
marketing distribution

D.
internal distribution

Answer 1

[AI-generated answer — Bot]

B. dual distribution

Answer 2

[AI-generated answer — Step-by-Step Bot]

The term that BEST describes the decision by companies to continue selling their own products themselves while using intermediaries to sell some of their inventory is "dual distribution" (option B). Dual distribution refers to the strategy of using multiple channels or distribution methods to reach customers. In this scenario, the company is selling its products directly to consumers through its own sales channels while also using intermediaries, such as wholesalers or retailers, to sell a portion of their inventory.