Explanation of leadership without followership is nonesense and impossible in relation to the principles of marketing management.....

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Leadership has to do with a leader being able to direct his/her followers to achieve a specific goal and objective.

Followership on the other hand means the ability of followers to obey the rules and regulations of their leader. The marketing management principles are generally the ways to satisfy the consumers by:
1. Find out their needs
2. Developing the product
3. Finding out the methods of marketing the product, eg advertisement.
In relation to marketing, a leader that doesn't portray the qualities of a leader is nonesense because a leader is supposed to lead and direct his followers in good faith and in discipline but when a leader is seen to be corrupted his followers will diminish him and your character and desist from you. A good example is when a business man is caught womanising by a staff, the staff will not regard him as a good leader and boss. The news of him womanising will spread and if his not careful he will loose his business.
THATS ALL I HAVE AS THE ANSWER!!!

What are the principles of marketing management?

Thanks for helping me fo my assignment

Ahh -- then I urge you to read your text to find out. You sure can't answer this question without know one of the basics of your class!

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No.

could not find the answer on google..... I'm tired, and I have to present this to my teacher in the next 6 hours.... ugh!!!!

Thanks

Thanks

Of course, I'd be happy to assist you!

The concept of leadership without followership is indeed nonsensical and practically impossible, especially when considering the principles of marketing management. Let's break it down and explain why:

1. Definition of Leadership: Leadership is the ability to influence and guide others towards a common goal or objective. Leaders are individuals who possess certain qualities and skills that inspire and motivate people to follow their vision.

2. Importance of Followership: Followership, on the other hand, refers to the act of willingly following and supporting a leader. Followers provide the necessary support, trust, and commitment to make a leader's goals a reality. Without followers, there is no one to lead.

3. Application in Marketing Management: In the context of marketing management, leaders play a crucial role in driving the marketing strategies and activities of an organization. They set the vision, inspire their teams, make informed decisions, and guide the overall marketing efforts.

4. The Role of Followers: In marketing management, followers are the marketing professionals who implement the strategies and tactics set by leaders. They execute marketing campaigns, conduct market research, analyze consumer behavior, manage advertising, and perform various other tasks.

5. Collaboration and Alignment: Marketing management requires effective collaboration and alignment between leaders and followers. Leaders provide the strategic direction, while followers contribute their expertise and efforts to execute the plans. Both roles are equally important, and a successful marketing management approach requires a harmonious balance between them.

In conclusion, leadership without followership does not make sense in the principles of marketing management because it relies on the collaboration and engagement of both leaders and followers. Without followers, there can be no leadership, as both roles are interdependent.