why did amazon buy internet movie database - IMDb?
It expanded Amazon's media coverage.
Amazon acquired IMDb in 1998 because it saw the potential of combining its e-commerce platform with a popular and comprehensive source of information about movies, TV shows, and celebrities. Here's how you can find more information about this acquisition:
1. Search on Amazon's official website or news archives: Look for news articles or press releases related to the acquisition of IMDb. Amazon tends to announce major acquisitions through official channels.
2. Check IMDb's official website or press releases: IMDb may have provided details about the acquisition on their website or through press releases. They might have shared their vision and goals for joining Amazon.
3. Research industry news sources: Look for articles published by reputable news sources that cover tech, business, or entertainment news. These sources often report on the latest industry acquisitions, including Amazon's purchase of IMDb.
By leveraging these research methods, you can gain a deeper understanding of the motivations and benefits behind Amazon's acquisition of IMDb.