Discuss the impact that the use of internet has on business processes in an organisation. In your
answer, use examples of any organisation of your choice. (25 marks)
The use of the internet has had a significant impact on business processes in organizations across various industries. One such example is Amazon, a multinational technology company that has revolutionized the way people shop online.
One of the key impacts of the internet on business processes is the ability to reach a wider audience. Through online marketing and advertising, companies like Amazon can target customers worldwide, leading to increased sales and revenue. For example, Amazon uses social media platforms like Instagram and Facebook to reach a global audience and promote their products.
Moreover, the internet has allowed companies to streamline their supply chain processes. Amazon, for instance, uses sophisticated algorithms to track inventory levels, predict demand, and optimize shipping routes. This has enabled the company to reduce costs, improve efficiency, and deliver products to customers faster. Additionally, the internet enables real-time communication between different departments within an organization, leading to better collaboration and decision-making. For example, Amazon uses cloud-based collaboration tools like Slack and Google Workspace to facilitate communication and collaboration among its teams.
Furthermore, the internet has facilitated the automation of business processes, leading to increased efficiency and productivity. Companies like Amazon use artificial intelligence and machine learning algorithms to automate tasks such as customer service, inventory management, and data analysis. This not only saves time and resources but also allows employees to focus on more strategic tasks that require human intervention.
In conclusion, the internet has had a transformative impact on business processes in organizations like Amazon. It has enabled companies to reach a wider audience, streamline supply chain processes, improve communication and collaboration, and automate tasks. As technology continues to evolve, organizations will need to adapt their business processes to leverage the benefits of the internet to remain competitive in the ever-changing business landscape.