A store is conducting a customer satisfaction survey. Which of the following would most likely lead to a biased sample? (1 point)

Question

A store is conducting a customer satisfaction survey. Which of the following would most likely lead to a biased sample? (1 point)

• selecting random customers at the checkout
• selecting female customers who purchase an item
• selecting 100 customers from a customer list at random
• selecting every fourth customer who comes into the store

Answer 1

Selecting female customers who purchase an item would most likely lead to a biased sample, as it excludes male customers and those who do not make a purchase.