In an ethical business core values and principles are clearly communicated

to all stakeholders, including employees, customers, suppliers, and investors. These core values and principles serve as a guiding framework for making decisions and conducting business in a responsible and ethical manner.

Some common core values and principles in ethical business include:

- Transparency: Being open and honest in all communications and business dealings.
- Integrity: Acting with honesty, fairness, and accountability in all business activities.
- Respect: Treating all individuals with dignity, fairness, and respect.
- Responsibility: Taking ownership of one's actions and their impact on society and the environment.
- Sustainability: Considering the long-term impact of business decisions on people, planet, and profit.
- Diversity and inclusion: Embracing and valuing diversity in all its forms, and creating an inclusive work environment.
- Compliance: Adhering to all laws, regulations, and ethical guidelines in all business operations.

By clearly communicating these core values and principles, a business can create a strong ethical foundation that guides decision-making and behavior at all levels of the organization. This helps to build trust with stakeholders and establish a positive reputation in the marketplace.