Recommendations and solutions of sphere of influence of hospital
The density of the customer population of a service centre hospital is high near the service centre but decrease with increasing distance due to the frictional effects of the distance
1. Implement strategies to expand the hospital's sphere of influence by reaching out to communities further away from the service centre. This could include offering mobile clinics, telemedicine services, or partnering with local community centers to provide healthcare education and services.
2. Develop marketing campaigns targeted towards residents in surrounding areas to raise awareness of the hospital's services and encourage them to choose the hospital for their healthcare needs.
3. Offer incentives such as discounts or promotions for patients who travel from further distances to seek care at the hospital.
4. Enhance the hospital's reputation by providing excellent care and positive patient experiences, which can attract patients from a wider geographical area.
5. Consider opening satellite clinics or partnerships with primary care providers in surrounding areas to increase accessibility to the hospital's services for patients who may be deterred by distance.
6. Utilize technology to connect with patients outside of the immediate service centre, such as through virtual consultations or online appointment scheduling.
7. Collaborate with local government agencies or organizations to improve transportation options for patients who may face barriers to accessing the hospital due to distance.