There are three types of Persuasive Appeals: ethos, logos, and pathos.



Provide a definition of one of these appeals and explain how it can be used in a piece of persuasive writing.

One type of Persuasive Appeal is ethos, which refers to the credibility or authority of the speaker or writer. Ethos is crucial in convincing an audience to trust the argument being presented.

In a piece of persuasive writing, ethos can be used by establishing the writer's expertise on the topic at hand. This can be achieved by citing credible sources, providing relevant examples, or showcasing any relevant qualifications or experiences that make the writer an authority on the subject. By establishing their credibility, the writer can build trust with the audience and make their argument more convincing.

For example, in an essay advocating for a specific medical treatment, the writer could cite studies conducted by reputable institutions, quote experts in the field, or mention any relevant personal experience working in the medical field. By incorporating these elements, the writer can enhance their ethos and make a more persuasive argument to their audience.