Ad hominem

Ad hominem is a logical fallacy in which an argument is attacked by targeting the person making the argument, rather than addressing the argument itself. This can involve name-calling, personal attacks, or attempts to discredit the person's character rather than addressing the actual points being made. Ad hominem arguments are considered fallacious because they do not address the logic or evidence behind the argument and are often used to deflect attention away from the actual topic at hand.