Individualisation refers to the process of treating individuals as unique and distinct entities, rather than as part of a group or category. This concept emphasizes the importance of recognizing and respecting each person's individual characteristics, experiences, and needs. In various contexts, individualisation can involve tailoring products, services, or interventions to meet the specific preferences and requirements of each individual, rather than applying a one-size-fits-all approach. It can also involve promoting personal autonomy and self-expression, and valuing diversity and individual differences.
