Personal branding is the process of creating and promoting a distinctive and authentic personal identity, image, or reputation to differentiate oneself from others. It involves actively managing and presenting one's unique qualities, strengths, skills, and values to stand out in personal and professional settings. Personal branding encompasses various elements such as personal appearance, communication style, online presence, networking, and self-promotion strategies. It aims to create a positive and memorable impression, establish credibility, and attract opportunities and connections.
