Imagine that you have been asked to write a jingle should you try and create an earworm?
A. Yes, that will make your jingle memorable.
B yes, that is the only effective type of jingle
C no consumers tend to find earworms irritating
D. No, you’re worms are not generically used in advertising.
A. Yes, that will make your jingle memorable.
Creating an earworm, which refers to a catchy tune that gets stuck in people's heads, can be an effective strategy when writing a jingle. The goal of a jingle is to leave a lasting impression on consumers, and an earworm can achieve that by making the jingle memorable and easily recognizable.