What is personal identifying information?

Personal identifying information (PII) refers to any information that can be used to identify an individual. This includes, but is not limited to, a person's name, date of birth, social security number, driver's license number, passport number, financial account information, address, phone number, email address, and biometric data (such as fingerprints or facial recognition). PII is sensitive information that, if misused, can lead to identity theft, fraud, or other privacy violations.