Before deciding on a medium to use, which of the following should the presenter do
before deciding on a medium to use for their presentation?
1. Identify the purpose of the presentation: The presenter should have a clear understanding of the purpose of their presentation, whether it is to inform, persuade, entertain, or educate the audience.
2. Define the target audience: Knowing the target audience helps the presenter choose a medium that will effectively engage and communicate with them. Consider factors such as age, education level, prior knowledge, and interests of the audience.
3. Determine the content and key message: The presenter should outline the content they want to deliver and the key message they want the audience to take away. This will help in selecting a medium that best suits the content and effectively conveys the intended message.
4. Consider the available resources: The presenter needs to assess the available resources such as technology, budget, time, and expertise. This will determine the feasibility of using specific mediums like PowerPoint presentations, videos, interactive tools, or live demonstrations.
5. Evaluate the pros and cons of different mediums: The presenter should research and compare different mediums based on their advantages and disadvantages. Think about the level of interactivity, visual appeal, ability to convey information effectively, and potential audience engagement.
6. Plan for audience engagement: Depending on the medium chosen, the presenter should consider how they can actively engage the audience. This could involve incorporating interactive elements, incorporating storytelling techniques, or providing opportunities for questions and discussions.
7. Test and practice: It is essential for the presenter to test and practice using the chosen medium before the actual presentation. This ensures familiarity with the technology, smooth delivery, and minimal technical glitches.
By considering these factors, the presenter can make an informed decision about the medium that best suits their presentation goals and effectively engages the audience.