Authors emphasize evidence that they feel is the most convincing in order to persuade their audience and strengthen their arguments. By presenting strong evidence, authors aim to build credibility and trust with their readers, making it more likely for them to agree with the author's viewpoint or take a particular course of action. Highlighting persuasive evidence helps authors anticipate and counter potential objections and challenges to their arguments, effectively making their case more compelling and difficult to refute. Overall, emphasizing the most convincing evidence ensures that the author's message is more persuasive, compelling, and influential.
