A clothing boutique wants to increase its online sales. In an effort to do this, they create a document that highlights the goals that need to be achieved through the company’s marketing efforts to achieve higher online sales. What term refers to this document? (1 point) Responses marketing strategy marketing strategy decision-making process decision-making process situational analysis situational analysis product situation
The term that refers to this document is "marketing strategy."
The term that refers to the document created by the clothing boutique to highlight the goals that need to be achieved through the company's marketing efforts to increase online sales is "marketing strategy".
The document that highlights the goals to be achieved through marketing efforts to increase online sales is typically referred to as a "marketing strategy." To arrive at this answer, it's important to understand the terminology and context related to marketing. A marketing strategy outlines the specific goals and objectives that a company sets to achieve through its marketing activities. It provides a roadmap for the marketing team to follow in order to reach the desired outcomes. In this case, the clothing boutique is using the marketing strategy as a tool to enhance their online sales.
