The term that refers to the steps customers take when deciding whether to buy a product or service is the "consumer decision-making process." This process involves several stages that customers typically go through when making purchasing decisions. To understand this concept, you can perform a search using a search engine like Google or Bing. Simply enter the question, "What term refers to the steps customers take when deciding whether to buy a product or service?" and you will find various sources and articles explaining the consumer decision-making process.
The term that refers to the steps customers take when deciding whether to buy a product or service is the "consumer decision-making process".
