Question One (45 Marks)

Critically analyse EIGHT dimensions of quality that apply to goods and determine which of these are poorly reflected in the product mentioned in the case study. Substantiate your answers using excerpts from the case study.
Question Two (45 Marks)
Compile a discussion on the generic model for total quality management implementation and suggest how each stage would assist Ford in the development of their next project. Based on the two questions how to write a table of content including an introduction and recommendations

Table of Contents

1. Introduction
- Brief background of the case study
- Objective of the analysis

2. Eight Dimensions of Quality and their Application to Goods
- Dimension 1: Performance
- Dimension 2: Features
- Dimension 3: Reliability
- Dimension 4: Conformance
- Dimension 5: Durability
- Dimension 6: Serviceability
- Dimension 7: Aesthetics
- Dimension 8: Perceived Quality
- Assessment of the product in the case study based on each dimension

3. Poorly Reflected Dimensions of Quality in the Case Study
- Explanation of the dimensions that are poorly reflected in the product mentioned in the case study
- Excerpts from the case study to support the analysis

4. Generic Model for Total Quality Management Implementation
- Overview of the generic model
- Stage 1: Awareness of the Need for TQM
- How this stage can assist Ford in the development of their next project

- Stage 2: Planning TQM
- How this stage can assist Ford in the development of their next project

- Stage 3: Implementation of TQM
- How this stage can assist Ford in the development of their next project

- Stage 4: Monitoring and Feedback
- How this stage can assist Ford in the development of their next project

- Stage 5: Continuous Improvement
- How this stage can assist Ford in the development of their next project

5. Conclusion
- Summary of the analysis
- Importance of addressing the poorly reflected quality dimensions
- Suggestions for further improvement

6. Recommendations
- Recommended actions based on the analysis
- Strategies for enhancing the quality dimensions in future projects

7. References
- List of sources cited in the analysis

Table of Contents:

1. Introduction
2. Eight Dimensions of Quality Analysis
2.1 Dimension 1: Performance
2.2 Dimension 2: Features
2.3 Dimension 3: Reliability
2.4 Dimension 4: Conformance
2.5 Dimension 5: Durability
2.6 Dimension 6: Serviceability
2.7 Dimension 7: Aesthetics
2.8 Dimension 8: Perceived Quality
3. Application to the Product in the Case Study
4. Generic Model for Total Quality Management Implementation
4.1 Stage 1: Establish a Sense of Urgency
4.2 Stage 2: Create a Cross-Functional Team
4.3 Stage 3: Develop the Quality Vision and Strategy
4.4 Stage 4: Communicate the Vision and Strategy
4.5 Stage 5: Empower Employees
4.6 Stage 6: Generate Short-term Wins
4.7 Stage 7: Consolidate and Continue Improvements
4.8 Stage 8: Anchor the Changes in the Culture
5. Application of TQM Model to Ford's Next Project
6. Conclusion and Recommendations

Introduction:
This section provides an overview of the report, the purpose of the analysis, and the structure of the content.

Eight Dimensions of Quality Analysis:
This section explains eight dimensions of quality that apply to goods, namely performance, features, reliability, conformance, durability, serviceability, aesthetics, and perceived quality. Each dimension is defined and explained with relevant excerpts from the case study.

Application to the Product in the Case Study:
In this section, the analysis of the product mentioned in the case study is presented. Each dimension of quality is assessed, and excerpts from the case study are used to support the evaluation of how poorly each dimension is reflected in the product.

Generic Model for Total Quality Management Implementation:
This section discusses the generic model for implementing Total Quality Management (TQM). Each stage of the model is explained, including establishing a sense of urgency, creating a cross-functional team, developing the quality vision and strategy, communicating the vision and strategy, empowering employees, generating short-term wins, consolidating and continuing improvements, and anchoring the changes in the culture.

Application of TQM Model to Ford's Next Project:
This section suggests how each stage of the TQM model could assist Ford in the development of their next project. Specific recommendations are provided for each stage, highlighting the potential benefits and impact on Ford's project.

Conclusion and Recommendations:
This section summarizes the key findings from the analysis of the eight dimensions of quality and the application of the TQM model. It also provides recommendations for Ford based on the analysis, emphasizing areas for improvement and potential strategies to enhance the quality of their products.

Note: This table of contents is a suggestion, and the structure can be modified according to the specific requirements and content of the report.

To write a table of contents including an introduction and recommendations based on the two questions, you can follow the format below:

Table of Contents:

1. Introduction
- Briefly explain the purpose of the report
- Provide an overview of the two questions

2. Question One: Eight Dimensions of Quality
2.1 Dimension 1: [Specify the dimension]
- Explanation of the dimension
- Excerpt from the case study showing how this dimension is poorly reflected in the product

2.2 Dimension 2: [Specify the dimension]
- Explanation of the dimension
- Excerpt from the case study showing how this dimension is poorly reflected in the product

[Repeat the format for dimensions 3-8]

3. Question Two: Generic Model for Total Quality Management Implementation
3.1 Stage 1: [Specify the stage]
- Explanation of the stage
- How this stage would assist Ford in the development of their next project

3.2 Stage 2: [Specify the stage]
- Explanation of the stage
- How this stage would assist Ford in the development of their next project

[Repeat the format for all stages of the implementation model]

4. Recommendations
- Summarize the key findings from the analysis of the eight dimensions of quality
- Provide recommendations on how Ford can improve the reflection of these dimensions in their products
- Link the recommendations to the stages of total quality management implementation discussed in Question Two

5. Conclusion
- Recap the main points discussed in the report
- Emphasize the significance of addressing the dimensions of quality for product improvement

Note: This table of contents assumes that you have already conducted the necessary analysis and compiled the discussion for both questions. Adjust the subsections and content according to the specific analysis and recommendations you have prepared.