Write a LinkedIn Business professional headshots
or other appropriate to industry
• Headshot is not blurred and
clearly shows face
• A plain backdrop is used
• Business professional headshot
• May include more that headshot
• Distracting background
• Picture is casual in nature
• A group shot or other individual
is included in photo
• Clothing I not appropriate to
industry
• Quality of photo is lacking, e.g.
focus, and contrast etc.
• Picture is missing
Headline • Brief, informative and use of
keywords, skills, or interest that
relate to the industry or related
career goal and/or interests
• Connects current position to
career goals.
• Brief, informative and use of
keywords, skills, or interests
• Does not relate to career goals
career goals and/or interests
• The title that the student has
given does not speak to their
future aspirations career-wise
• Title and Organization
• Default of Student of the
University of the Free State
• Thoughtfully considered use of
default
• Default of Student of the
University of the Free State or
Current position unrelated to
career goals
About • Describes current status, relevant
skills, interests, coursework or
experiential experiences e.g.,
internships, student leadership
roles, campus activities etc.
• Connects background to position,
goals or industry of interest
• Concise and confident manner
• Use of action words, jobs or
industry specific keywords.
• Describe current status, skills and
interest
• Career goals or interest may not
be evident
• Describes academics, skills and
activities
• List of skills without validating
experience
• Summary is missing
Education and
Experience
• All appropriate information
included
• Presented in a balanced manner
• All companies info included
• Duration of work is indicated
• Job title and responsibilities are
indicated
• Ex. Golden Key, Committees etc.
also added
• All appropriate information is
included
• Only mentioned, no descriptions
included
• 1-2 pieces of content missing
• Either Grade 12 etc. is missing
• No work experience
• 3+ pieces of content are missing
• Incomplete, no information
Skills • At least 5 skills have been list
ed
• Skills are relevant to the industry
• Each skill is accompanied by a level
of proficiency or experience
• Current skills relevant to industry
• Skills are not related to industry
• Less than 5 skills listed
• No description or proficiency level
associated with skills
• No skills listed
ed
• Skills are relevant to the industry or career goals
• Each skill is accompanied by a brief description or explanation of how it is relevant
• Skills are specific and measurable
• Less than 5 skills listed
• Skills are not relevant to the industry or career goals
• No descriptions or explanations included
• Skills are general or vague
• No skills listed
Accomplishments • List of accomplishments is included
• Accomplishments are specific and measurable
• Each accomplishment is accompanied by a brief description or explanation
• Less than 3 accomplishments listed
• Accomplishments are not specific or measurable
• No descriptions or explanations included
• Accomplishments are generic or vague
• No accomplishments listed