why bad if you do not know the age group targeting for
Not knowing the age group you are targeting with your products or services can be problematic for several reasons:
1. Irrelevant marketing: Without knowing your target audience's age group, you may end up creating marketing campaigns, advertisements, or product messaging that doesn't resonate with them. This can result in wasted time and resources, as your efforts might not generate the desired response.
2. Ineffective product development: Different age groups have unique preferences and needs. If you don't know the age group you are targeting, you may develop products or services that don't meet their requirements, leading to low demand and poor customer satisfaction.
3. Difficulty reaching your target market: Understanding the age group you are targeting can help you choose the right channels and platforms to reach them effectively. Without this knowledge, you might invest in marketing efforts that don't reach your desired audience, limiting your potential customer reach.
4. Missed opportunities: Knowing your target age group enables you to identify trends, preferences, and emerging needs specific to that demographic. Without this information, you may miss out on opportunities to adapt and innovate your offerings to better cater to their desires.
While not knowing the exact age group targeting can have negative consequences, it can still be helpful to conduct market research, analyze competitor strategies, and gather customer feedback to better understand and refine your target market over time.