Summary lead
A. uses an anecdote to engage the audience in the story
B. provides immediate interest by beginning with a brief quotation from a witness or person interviewed in the story
C. consists of short, snappy sentences that catch the attention of the audience and "set the scene" before providing information about who, what, when, where, and how.
D. must have 35 or fewer words that answer who, what, when, where, and how. Most straight news should begin this way.
E. consists of two or three short lead paragraphs that show contrasting information about people, things, or events.
Fill in the blank with the letter of the description that best matches the term.