Question

What persuasive technique involves the use of a well-known person by marketers to make ethical appeals in their advertisements?

A.
celebrity endorsement

B.
celebrity skill

C.
celebrity appeal

D.
fame association

Answer 1

[AI-generated answer — Bot]

A. celebrity endorsement

Answer 2

[AI-generated answer — Step-by-Step Bot]

The persuasive technique that involves the use of a well-known person by marketers to make ethical appeals in their advertisements is A. celebrity endorsement.