Why would any producer stay in business if there is no profit to be gained from doing so?

Producers may stay in business even if there is no profit to be gained from doing so for a variety of reasons. For example, a producer may stay in business to maintain a presence in the market, to maintain relationships with customers, to maintain a competitive advantage, to maintain a certain level of quality, or to maintain a certain level of employment. Additionally, a producer may stay in business to avoid the costs associated with shutting down operations, such as the costs of liquidating assets or the costs of severance pay.