Public Relations

posted by .

I am promoting a new product for General Motors in my pr class. I need an objective for this product. Will my objective be one sentence or how will I write it, give me an example please.

  • Public Relations -

    One sentences are highly desirable, but rare.


    This new satellite radio will reduce manufacturing and installation costs compared to present model 4532, yet have a reliability rating equivalent in MTBF greater than 56789hrs.

    Now normally, objectives put forth performance subgoals, such as...
    The new radio will have a demonstration model by 23July2009, and enter full production 10 months after engineering testing which shall not exceed 6 months.

    Cost, Schedule, and performance is the stuff of business objectives. Measurable is the operative word. The squeamish avoid these.

  • Public Relations -

    after I wrote this, I realized you are in a PR class. PR folks are addicted to fluff, not data. So my objective above suits management, but PR is much more fluff, and much less dates, cost, and performance. PR is a land I seldom visit, about as often as I visit Neverland. My engineering mentality prohibits living there.

  • Public Relations -

    thanks bobursley

Respond to this Question

First Name
School Subject
Your Answer

Similar Questions

  1. PLEASE HELP... ALGEBRA.... LINEAR PROGRAMMING

    HELP ME WITH THESE 2 PROBLEMS PLEASE..... 1. Objective Quantity: C= 5x+4y Constraints: x < -2 x > -4 y > 1 y < 6 All of the signs have lines under them. 2. Objective Quantity: C= 6x + 2y Constraints: x > 0 x < 5 y …
  2. business

    What do you call a company that charges large corporations to acquire feedback from the general public?
  3. Literature

    which quote form "The River Merchant's Wife" is the BEST example of an objective correlative?
  4. Alegra 2

    Explain the use of the objective quantity in linear programming.Give an example of an objective quantity that you would minimize and an example of one that you would maximize
  5. Math

    Compute the maximum product for two positive numbers x and y with the property that the sum of the first plus five times the second is 5000. 1) Indicate the objective equation 2) Indicate the constraint equation 3) Rewrite the objective …
  6. Math(Urgent)

    Compute the maximum product for two positive numbers x and y with the property that the sum of the first plus five times the second is 5000. 1) Indicate the objective equation 2) Indicate the constraint equation So the objective = …
  7. Math(Please, please help)

    Compute the maximum product for two positive numbers x and y with the property that the sum of the first plus five times the second is 5000. 1) Indicate the objective equation 2) Indicate the constraint equation So the objective = …
  8. marketing

    Identify public relations opportunities for a new product.
  9. Public speaking

    An example of an objective test is
  10. English

    Chose the answer that identifies the three cases of pronouns. nominative, possessive, objective <~ my choice objective, indefinite, demonstrative objective, possessive, prepositional <~ i also feel like its this one too nominative, …

More Similar Questions