Is it possible for a band or artist to make topical or political commentary in a song today while focusing on turning a profit?

They're perfectly welcome to do so. We have the first amendment in the US, right?

Whether they turn a profit depends on how their listeners react.

Yes, it is possible for a band or artist to make topical or political commentary in a song today while still focusing on turning a profit. In fact, many successful musicians have done so throughout history. The key lies in striking a balance between artistic expression and commercial viability. Here's an explanation of how this can be achieved:

1. Authenticity: The band or artist needs to genuinely believe in the message they want to convey. To create a compelling and effective political commentary, it should align with their values and passions. Authenticity will resonate with audiences more than contrived attempts to address political issues solely for profit.

2. Artistic Skills: Strong songwriting skills are essential to craft a song that effectively communicates the intended message. Skillful and nuanced lyrics, memorable melodies, and compelling arrangements can elevate the impact of the political commentary.

3. Market Relevance: It's important to conduct market research to understand the target audience's preferences and interests. Finding a way to make the political commentary relevant and relatable to a wider audience can increase the commercial potential of the song.

4. Subtlety and Nuance: Political commentary doesn't always have to be overt and polarizing. Artists can employ subtler approaches, using metaphor, symbolism, or storytelling to convey their message. This allows for broader interpretation and wider appeal, appealing to both those who align with the viewpoint and those who appreciate the artistic aspects.

5. Strategic Promotion: Effective marketing and promotion play a crucial role in reaching a broader audience. Utilizing social media, music streaming platforms, and engaging with relevant communities and influencers can help spread the message and generate interest in the song.

6. Diversified Content: To maintain a balance between artistic expression and commercial success, musicians can combine politically charged songs with a variety of other content. This can include non-political songs, live performances, collaborations, merchandise, or partnerships, ensuring a well-rounded approach to their career.

While making topical or political commentary in a song might pose challenges for commercial success in some cases, many successful artists have shown that it is possible to create meaningful music that resonates with listeners while still turning a profit.