Introduction
Student suicides in South African universities have been on the rise in recent years, with many cases attributed to the lack of mental health support services and funding cuts on campuses. According to a study conducted by the South African Depression and Anxiety Group (SADAG), the majority of students who die by suicide are between the ages of 18 and 25, with financial stress, academic pressure, and social isolation identified as common contributing factors. The impact of funding cuts on student mental health cannot be understated, as it often leads to limited access to counseling services, lack of academic resources, and increased stress levels among students. Social media can be a powerful tool in addressing student suicides in varsities due to funding issues by raising awareness, advocating for increased support services, and holding government officials accountable. To explore the role of social media in addressing student suicides in varsities, this essay will first discuss the research showing the effectiveness of social media campaigns in raising awareness and driving change. Next, it will outline a specific campaign hashtag (#SaveOurStudents) and its goals in addressing the issue of student suicides in South African universities. The essay will then explore the target audience, message spread, and product creation strategies used to promote the campaign and engage stakeholders. Finally, it will conclude by emphasizing the importance of using social media as a tool to address student suicides in varsities due to funding issues.
Research on the Use of Social Media in Addressing Student Suicides in Varsities
Research has shown that social media can be a powerful tool in addressing student suicides in varsities. Various student organizations, mental health advocacy groups, and concerned individuals have used social media platforms such as Twitter, Instagram, and Facebook to raise awareness about the issue, share information and resources, and mobilize support for change. These online campaigns have been successful in reaching a wide audience, engaging stakeholders, and driving conversations around the mental health challenges faced by students in higher education.
Campaign Hashtag and Goals
The campaign hashtag #SaveOurStudents aims to raise awareness about the issue of student suicides in South African varsities, specifically focusing on the impact of funding cuts on students' mental health. The main goals of the campaign include advocating for increased support services for students, better mental health resources on campuses, and holding government officials accountable for the consequences of their actions on students' well-being.
By using the hashtag #SaveOurStudents, the campaign seeks to create a sense of urgency, solidarity, and action around the issue of student suicides in varsities. The hashtag serves as a rallying cry for students, parents, educators, government officials, mental health professionals, and the general public to come together, raise their voices, and demand change.
Target Audience
The target audience for the #SaveOurStudents campaign includes students, parents, educators, government officials, mental health professionals, and the general public who are stakeholders or members of civil society concerned about the well-being of students in higher education. By engaging a diverse range of stakeholders, the campaign aims to build momentum, generate support, and drive action around the issue of student suicides in varsities.
Spreading the Message
To spread the message of the #SaveOurStudents campaign on social media, engaging and informative posts, graphics, and videos will be created to highlight the stories of students affected by funding cuts and the lack of mental health support on campuses. Collaboration with student organizations, mental health advocacy groups, and influencers will be key in amplifying the message to a wider audience. Traditional media outlets such as campus news outlets and campus radios will also be utilized to reach a broader audience and generate attention for the campaign.
Creating the Product
A visual poster has been created for the #SaveOurStudents campaign, combining powerful visuals, statistics on student suicides, personal stories of students affected by funding cuts, and calls to action for viewers to support the campaign. The poster aims to highlight the urgency of the issue, the human impact of funding cuts on students' mental health, and the need for immediate intervention to prevent further tragedies.
Analysis of Funding pandemic
Recent research by Mashale(2023) has shed light on the challenges faced by students due to the implementation of the Ezaga app by Nsfas. The Ezaga app was meant to make it easier for students to access study funds but has instead caused headaches for some who have lost significant amounts of money. For instance, a student from Soweto named Elise Manganye revealed that she lost R21 000 after it was deposited by the National Student Financial Aid Scheme into her Ezaga App account. The money was meant to cover her books, accommodation, and food, and the loss of funds caused her to struggle during her varsity experience. When she contacted Nsfas, she was told that they could not assist as they did not know how she lost the money.
ActionSA at the University of the Free State also issued a statement rejecting the implementation of the Ezaga app, citing that Nsfas was already problematic on its own. The statement highlighted that the introduction of Ezaga to campuses had already proven to be problematic in its rollout and implementation, causing major mental health issues for students and affecting their academic lives.
Conclusion
In conclusion, both the issue of student suicides in varsities due to funding cuts and the challenges faced by students with the Ezaga app highlight the urgent need for increased support and resources for students in higher education. Social media campaigns like #SaveOurStudents can play a crucial role in raising awareness, advocating for change, and mobilizing support to address these issues. By engaging stakeholders, spreading compelling messages, and creating impactful products, we can work towards creating a safer, more supportive environment for students in South African universities. It is essential that we continue to use social media as a tool for positive change and to ensure the well-being of students in higher education.
How can make a PowerPoint slides using the information above??
To create a PowerPoint presentation based on the information provided, follow these steps:
1. Open PowerPoint on your computer and create a new presentation.
2. Choose a template that suits the theme of your presentation, such as one with a professional or impactful design.
3. Create a title slide with the title "Addressing Student Suicides in Varsities: The Role of Social Media" and include your name, date, and any other relevant information.
4. Create a slide titled "Introduction" and summarize the information provided about student suicides in South African universities and the impact of funding cuts on student mental health.
5. Create a slide titled "Research on Social Media Use" and outline the research showing the effectiveness of social media campaigns in addressing student suicides in varsities.
6. Create a slide titled "Campaign Goals" and detail the goals of the #SaveOurStudents campaign, including advocating for increased support services and holding government officials accountable.
7. Create a slide titled "Target Audience" and list the target audience for the campaign, including students, parents, educators, government officials, and mental health professionals.
8. Create a slide titled "Spreading the Message" and describe the strategies for spreading the message of the campaign on social media, such as engaging posts, graphics, and collaboration with influencers.
9. Create a slide titled "Creating the Product" and showcase the visual poster created for the #SaveOurStudents campaign, highlighting the key messages and visuals.
10. Create a slide titled "Analysis of Funding Pandemic" and summarize the challenges faced by students with the implementation of the Ezaga app by Nsfas.
11. Create a concluding slide with a summary of the key points discussed and a call to action for supporting the campaign and advocating for increased support for students in higher education.
12. Add any additional slides, graphics, or visuals to enhance the presentation and make it engaging for the audience.
13. Practice presenting your PowerPoint slides to ensure a smooth delivery and effectively communicate the information.