1. Choose an issue that is important to your group and conduct research on how social media is being used to address, raise awareness, or bring about change related to that issue.
2. Select a hashtag for your campaign and define your goal, main message, and target audience (stakeholders or members of civil society).
3. Determine how you will spread your message on social media and what other resources outside of social media you will use. Consider potential collaborations with other organizations or individuals.
4. Create a product that addresses the questions and considerations outlined in steps 2 and 3. This product can take the form of a poster, image/meme, audio or video, GIF, or performance art piece. Content must be original and not plagiarized.
5. Share your product on social media to gauge its impact, posting a minimum of three times over a few days.
6. Prepare a presentation for your tutorial that provides background on the social issue, historical and recent events related to it, an explanation of your artistic or digital piece, and how it connects to theoretical discussions in the course.
7. Ensure all submissions are made on Blackboard, including the social media posts and any additional resources needed for the presentation. If your art piece is physical, bring it to your tutorial for presentation.
By following these steps, you will complete the social movements assessment and demonstrate your understanding of the role of social media in addressing social issues.
Please help me answer the issues above
1. Issue: Climate change
Research has shown that social media is being used to raise awareness and mobilize action on the issue of climate change. Platforms like Twitter, Instagram, and Facebook are used to share news articles, scientific studies, and personal stories related to climate change. Online campaigns such as #FridaysForFuture and #ClimateStrike have gained traction on social media, encouraging young people to take action against climate change.
2. Hashtag: #ActOnClimateChange
Goal: The goal of our campaign is to raise awareness about the urgency of addressing climate change and to mobilize individuals to take action in their own lives and communities.
Main message: Climate change is a global crisis that requires immediate action from individuals, governments, and corporations. We must all work together to reduce carbon emissions, protect vulnerable communities, and create a sustainable future for future generations.
Target audience: Our target audience includes young people, activists, environmental organizations, policymakers, and the general public who are concerned about the impact of climate change.
3. Strategy: We will spread our message on social media through a combination of informative posts, eye-catching visuals, and engaging videos. We will also collaborate with local environmental organizations, schools, and community groups to amplify our message and reach a wider audience.
4. Product: Our digital piece will be a series of posters featuring striking images of the effects of climate change, accompanied by powerful statistics and calls to action. We will also create a video showcasing personal stories of individuals affected by climate change and highlighting solutions to combat it.
5. Social media posts: We will share our posters and video on Twitter, Instagram, and Facebook, using the hashtag #ActOnClimateChange to reach a wider audience. We will post at least three times over the course of a few days to engage with our followers and encourage them to take action.
6. Presentation: During our tutorial presentation, we will provide background information on climate change, recent events related to the issue, and an explanation of our digital pieces. We will also discuss how our campaign connects to theoretical discussions on social movements and the role of social media in activism.
7. Submission: All submissions, including social media posts and additional resources, will be made on Blackboard. If our art piece is physical, we will bring it to our tutorial for presentation.