When an advertiser hires a celebrity to help sell a product by endorsing it, which propaganda technique is being used?(1 point)
Responses
strawman
strawman
stereotyping
stereotyping
bandwagon
bandwagon
testimonial
testimonial
The propaganda technique being used when an advertiser hires a celebrity to endorse a product is testimonial.
The propaganda technique being used when an advertiser hires a celebrity to endorse a product is called testimonial.
Explanation: Testimonial is a propaganda technique where a well-known or influential person promotes a product or service. By using a celebrity, the advertiser aims to convince the audience that if the product is good enough for the celebrity, it will also be good for them. This technique plays on the idea that people often aspire to be like or emulate their favorite celebrities, so they may be more inclined to purchase a product if it is associated with someone they admire or trust.
To determine which propaganda technique is being used in a given situation, it is important to understand the characteristics of each technique and then analyze the specific elements of the advertisement or message. In this case, recognizing that a celebrity is being used to promote a product indicates the use of the testimonial technique.