What do we call the process of using influential people to promote products or services to customers? (1 point) Responses environmental influencing environmental influencing influential marketing influential marketing situational marketing situational marketing celebrity marketing
The process of using influential people to promote products or services to customers is called celebrity marketing.
The process of using influential people to promote products or services to customers is commonly known as celebrity marketing. This form of marketing leverages the influence and popularity of well-known individuals, such as celebrities or social media influencers, to endorse or advertise products. The aim is to drive customer interest, generate brand visibility, and potentially increase sales by association with the influential figure.
