Analyze the difference between direct response ads and regular political advertisements.
A. Direct response ads generally target larger groups than traditional advertisements.
B. Direct response ads are more specifically targeted to an individual than traditional advertisements.
C. Direct response ads are used to get a message across, and traditional ads are used to gather contact information about a voter.
D. Direct response ads are solely used to message platform ideas rather than to promote individuals as regular politcal ads do.
B. Direct response ads are more specifically targeted to an individual than traditional advertisements.
C. Direct response ads are used to get a message across, and traditional ads are used to gather contact information about a voter.