Mobe is self as a communication theory
MOBE stands for Message Oriented Communication Effectiveness. It is a communication theory that focuses on the effectiveness of messages in achieving communication goals. MOBE theory suggests that messages should be clear, concise, and targeted to the audience in order to effectively convey the intended message.
According to MOBE theory, effective communication involves two key components: message clarity and audience understanding. Message clarity refers to the message being easily understood by the audience, while audience understanding refers to the audience being able to comprehend and interpret the message in the intended way.
In order to achieve effective communication, MOBE theory suggests that communicators should take into account factors such as audience demographics, communication channel, and message delivery in order to tailor their messages for maximum impact.
Overall, MOBE theory emphasizes the importance of clear, concise, and targeted messages in achieving communication goals and ensuring effective communication.