1. Which effect would place the viewer at a distance from the action?
A. a wide shot
B. ambient sound
C. dark colors
D. a reaction shot
2. Which are examples of logos? Select the three correct answers
A. A law firm runs an advertisement explaining how the firm can help you win your case.
B. A candidate for public office runs an ad that plays patriotic music over photos of war veterans.
C. A trailer for a movie shows children playing with a cute puppy.
D. An advertisement for a health club shows a fitness trainer talking about the benefit of exercise.
E. An advertisement for face soap lists the benefits to the skin of each ingredient.
3. An advertisement for face soap lists the benefits to the skin of each ingredient.
A. The ad features a doctor saying that eating cereal has health benefits.
B. The ad points out that the cereal comes in a large box but does not cost very much.
C. The ad shows a happy family eating breakfast together around a large table.
D. The ad explains why people should take time to eat a good breakfast.
4. An infographic about healthy eating shows only appealing photographs of healthy foods and happy people enjoying those foods. It does not give specific information about how much of the foods to eat. What is most likely the goal of the infographic?
A. to prescribe a specific diet to people with health concerns
B. to describe the vitamins and minerals that the body needs
C. to give people a positive feeling about choosing healthy food
D. to show the many types of choices people make throughout their day
5. Analyze which is least likely to be included in a magazine advertisement for a face cream.
A. a picture showing the product in its container.
B. the price of the cream
C. a description of the benefits of using the cream
D. a photo that has been filtered to make facial skin look smooth
6. Veganism can be a challenge for health and social reasons. Vegans do not eat meat or any animal-produced products, such as eggs or milk. Vegans must make sure they consume a variety of protein, which can be difficult when meat is eliminated. Beans, plant-based protein, and nuts are viable options for vegans to eat a well-balanced diet. Vegans also need to make sure their bodies get enough iron, which is a mineral found in meat sources. Vegans could take iron supplements or consume foods like spinach, which are high in iron. Extremely picky vegans can be hard to feed at a dinner party. With the health challenges of being vegan, a person should consider multiple factors when deciding to become a vegan. Which quote from the text uses a non-neutral tone?
A. Veganism can be a challenge for health and social reasons.”
B. “Vegans must make sure they consume a variety of protein, which can be difficult when meat is eliminated.”
C. “Extremely picky vegans can be hard to feed at a dinner party.”
D. “Beans, plant-based protein, and nuts are viable options for vegans to eat a well-balanced diet.”
7. What cultural value is best represented in the photograph?
A. quality time outdoors
B. concern for the environment
C. dedication to one's goals
D. the importance of communication
8. An airline advertisement uses scenes of a father, mother, and two young sons boarding an airplane together, smiling and holding hands. What is this advertisement trying to associate their product with?
A. a competitor’s failure to bring families to their destinations on time
B. bringing families together
C. the high level of safety of their service
D. the excitement of air travel
answer all
1. A. a wide shot
2. A. A law firm runs an advertisement explaining how the firm can help you win your case.
D. An advertisement for a health club shows a fitness trainer talking about the benefit of exercise.
E. An advertisement for face soap lists the benefits to the skin of each ingredient.
3. A. The ad features a doctor saying that eating cereal has health benefits.
4. C. to give people a positive feeling about choosing healthy food
5. B. the price of the cream
6. C. “Extremely picky vegans can be hard to feed at a dinner party.”
7. A. quality time outdoors
8. B. bringing families together