Name of the business is serene healing spar
Description of the business identify whether product or service is sold
Types of product sold or service offered where you would sell the product /offer the service
Who is your target market
Staff required
The type of training required
Reasons for the training
Identity the risk associated with an SM
1. Ricks associated with advertising and marketing
2.ways to overcome risks identified
3.types of insurance
Explain the financial aspects involved in running an SME
1.how much start-up capital is required
2.justification of the start-up capital required
3.types of contact to enter into.
Serene Healing Spa is a service-based business that offers a variety of healing and relaxation services such as massages, facials, and energy healing.
Types of services offered:
- Massages (Swedish, deep tissue, hot stone, etc.)
- Facials (anti-aging, acne treatment, etc.)
- Reiki and other energy healing services
Where services are offered:
- In a physical location (spa)
- Mobile services (for events, corporate wellness programs, etc.)
Target market:
- Adults seeking relaxation and healing services
- Individuals looking for alternative healing modalities
- Corporate clients interested in wellness programs for their employees
Staff required:
- Massage therapists
- Estheticians
- Reiki healers
- Receptionist/booking manager
Training required:
- Certification in massage therapy, esthetics, or Reiki
- Customer service and communication skills training
Reasons for training:
- Ensuring quality of services offered
- Building trust and credibility with clients
- Providing a safe and effective healing experience
Risks associated with advertising and marketing:
- Wasting money on ineffective advertising
- Negative feedback or reviews
- Legal issues with false advertising
Ways to overcome risks:
- Conduct market research to target the right audience
- Utilize social media and online reviews to build credibility
- Consult with legal experts to ensure marketing materials comply with regulations
Types of insurance:
- General liability insurance
- Professional liability insurance
- Business property insurance
Financial aspects involved in running an SME:
- Start-up capital required: $50,000 - $100,000
- Justification of start-up capital: Includes costs for equipment, rent, marketing, initial staffing, and supplies
- Types of contracts: Rental agreements for space, contracts with suppliers for products and materials, and service agreements with clients