A sales presentation should be adapted each time it is done in order to include details that would most likely appeal to:
A. the male customers only
B. the female customers only
C. the target audience
D. the most common customer
C. the target audience
It is important to tailor a sales presentation to address the specific needs and preferences of the target audience in order to make it more appealing and effective. This may include highlighting certain features or benefits that would resonate with them and addressing any potential concerns they may have. By adapting the presentation to cater to the specific audience, sales representatives can increase the likelihood of a successful sale.