River is trying to figure out what kind of distribution channel to use for a new online business. While they want something efficient, they have very little capital to invest in this aspect of the business. Based on this, what might be the best option for River?

A. a direct distribution channel
B. an indirect distribution channel
C. a multi-level distribution channel
D. a singular distribution channel

A. a direct distribution channel

is this right

Yes, that is correct. A direct distribution channel would be the best option for River because it is the most cost-effective and efficient option for a business with limited capital. In a direct distribution channel, the business sells its products directly to the customers without intermediaries, which reduces costs and allows for more control over the customer experience.