A fast food chain makes the decision to Rebrand itself and mid-range adult Cafe instead of a cheap kid friendly restaurant this change will involve using higher quality ingredients and renovating to remove children's playgrounds use the passage to answer the question what is the opportunity cost in the scenario above
The opportunity cost in the scenario above would be the potential loss of customer base and revenue from families with children. By removing children's playgrounds and shifting the focus towards a mid-range adult cafe, the fast food chain may attract a different demographic but may also alienate the previous customer base consisting of families with children. The cost of using higher quality ingredients and renovating the restaurants would also need to be considered as part of the opportunity cost.
