The primary focus of commercial theatre productions is to generate profit and financial success. Unlike non-profit or subsidized theatre, where artistic merit may be valued more heavily, commercial theatre prioritizes the commercial viability and marketability of a production. This includes attracting large audiences, maximizing ticket sales, and generating revenue through merchandising, licensing, and other means. While artistic elements are certainly important in commercial theatre, such as storytelling, acting, sets, and costumes, the ultimate goal is to create a profitable venture for producers and investors.
