Tina has a list of potential leads for her company’s services. She wants to qualify the list to determine which of them are likely to make a purchase, while ruling out those leads that have a small chance of turning into a paying customer. What sales tool can Tina use to help her with this task?

Question

Tina has a list of potential leads for her company’s services. She wants to qualify the list to determine which of them are likely to make a purchase, while ruling out those leads that have a small chance of turning into a paying customer. What sales tool can Tina use to help her with this task?

A.
prospecting

B.
collaborative selling

C.
personal selling

D.
BANT

Answer 1

D. BANT (Budget, Authority, Need, Timeline)

Answer 2

The correct answer is D. BANT.

BANT is a sales qualification framework that stands for Budget, Authority, Need, and Timeline. It is a commonly used tool in sales to qualify leads and determine their likelihood of making a purchase. By assessing a lead's budget, decision-making authority, need for the product or service, and desired timeline for implementation, BANT helps sales professionals prioritize and focus their efforts on leads who are more likely to convert into paying customers.