Aika needs to renovate her bathroom but is feeling overwhelmed at the process. While watching TV, a commercial for a large home improvement store came on, showing how quickly a woman changed her bathroom by visiting the home improvement store and buying products from them, including paint and bathroom fixtures. The commercial ended with the store’s marketing tag line “Let’s renovate together.” Aika now felt confident she could fix up her bathroom and planned to go to Lowe’s the next day. What persuasive appeal did this home improvement store use in their commercial?
A.
ethos
B.
pathos
C.
nanos
D.
logos